ALTERNA 1000ml Caviar Anti-Aging Color Hold Shampoo

A moisturizing cleanser that minimizes fading for lasting color vibrancy.

perfect for straight, wavy, curly, frizzy and tightly wrapped hair. Does not contain added sls / sles *, parabens, phthalates, dea / tea and synthetic color.

suitable for color hair.

caviar anti-aging color protecting shampoo is a gentle cleanser that minimizes color change for lasting color while replenishing lost moisture.

Formulated with our exclusive caviar extract and double capture complex that provides powerful color protection and intense moisture, this color retention formula is clinically proven to maintain color vibrancy and shine for 70 days when used as a regimen with caviar anti-aging color protect.

* comparison of virgin hair treated with caviar anti-aging color protect conditioner and caviar anti-aging color protect serum benefits maintains hair color, vibrancy and shine gently cleanses hair replenishes lost moisture application massage into wet hair.

rinse thoroughly for external use only.

special caviarclinically proven to provide permanent color vibrancy and shine for 70 days versus untreated hair.

Cleans gently, as it minimizes color fading and replenishes moistureluxury rich in omega fatty acids, vitamins and mineralsformulated with caviar extract that helps protect and protect the physical, chemical and natural aging factors that make the hair look older.